PR Start by Nick Lucido

There has been a slew of articles and posts lately about unpaid internships, and it appears this topic is only snowballing. On Friday, there was a thoughtful article in the New York Times questioning whether the growth of unpaid internships in the past few years has been legal. It’s a discussion that has been occurring [...]

In my public relations tactics course, we were assigned to write a letter to anyone we wanted. Most wrote to companies supporting products or to legislators supporting the smoking ban. I wrote a letter to the President of Michigan State University asking to adopt a code of ethics. Go figure. I’m not posting this because [...]

Sometimes, I imagine my life without Google. And then I realize how dependent I am on Google – if it’s going down I’m going down with it. As students, Google really does make our lives easier. Literally everything is at our finger tips and we should know how to maximize usage on their products to [...]

I’ve seen a lot of posts going around about social media in 2009, specifically ones from Brian Solis, Shannon Paul and Todd Defren. Check them out – those are some pretty solid posts. So in anticipation of the new year, I wanted to write about what I think is going on in public relations in [...]

Back in my freshmen year, I served on our PRSSA Chapter’s committee to host a regional activity. This was the first event (of many) that triggered my passion for the public relations industry. We had some great sessions and I learned a lot. But if I can remember anything, it was Rhoda Weiss’ keynote address [...]

On Friday, our PRSSA Chapter had the pleasure of hosting one of the social media greats to come in a run a hands-on workshop. Shannon Paul of the Detroit Red Wings showed us everything from setting up accounts, why each social media platform is important and how they can be integrated in public relations. As [...]