PR Start by Nick Lucido

One of the perils of having a lot of PR student connections in my own network, especially lately, is being bombarded with Facebook fan page suggestions for a lot of junk I’m not really interested in. I don’t mean to sound rude, but I think this is one of the negative aspects of having an [...]

For someone just entering the social media sphere, like many of my friends and colleagues at MSU and PRSSA, there’s a couple of important things to remember. While there are many cool things about sharing content on Twitter and other social networks, it’s easy to make mistakes, too. One of my favorite bloggers and colleagues [...]

One of the buzzwords for 2009 already is SEO, which stands for search engine optimization. In general, SEO is all about increasing a Web site’s page rank. In terms of Google, the higher the page rank, the higher the site will appear in a search. That’s the simple definition of something that really isn’t that [...]

There are many posts, columns and articles out there about how to create your own brand online. I’ve read a lot of advice on the subject and learned a lot. I’ve also learned that you really have to find out on your own. Before I share some different Web sites that I believe to have [...]

To blog or not to blog. I’ve seen a lot of other bloggers discuss why they blog, and I want to chip in my own two cents. I blog simply because I want to help other students like me. While I try to provide my own perspective on things, I like sharing what I learn. [...]

Update: As I’m writing this, CNN projects Obama as winner of the 2008 Presidential Election. This evening, I was inspired to write a blog post from two speakers at our PRSSA Chapter meeting. Kelly Rossman-McKinney of the Rossman Group and Daniel Bergman of the College of Communication Arts & Sciences at MSU spoke to our [...]