PR Start by Nick Lucido

Since the announcement that Betsy Plank–PRSSA’s godmother, adviser, champion and friend–passed away Sunday, there have been some beautiful memories posted about the kind of person Betsy was. I remember meeting Betsy at the PRSSA 2008 National Conference in Detroit. At that point, I really had no idea what a big deal she was. Now, I [...]

I like to think my first leadership experience was in preschool when I used to boss the other kids around building forts during recess. I’ve learned a lot since then. 15 years later, I have experience being a national leader in PRSSA while also being a follower in other organizations, and pretty much everything in [...]

Sometimes, I forget I’m still a student. The next month is one of those times. I’ll be attending and speaking at some upcoming PRSSA events in Chicago, Pittsburgh, East Lansing, Mich. and Austin. My posts might few and far between this month in trying to keep up with these events, my school work and other [...]

About one year ago, I wrote a post talking about what the public relations industry would look like in 2009. I also took a look at some other posts and I was surprised at how much I learned since I started blogging in September 2008. It’s interesting, to say the least. Anyway, did what I “predict” [...]

Though I don’t consider myself a lucky person, I really landed the jackpot nearly one year ago when I applied for and received the Daniel J. Edelman/PRSSA award. The award contains a monetary scholarship as well as a three-month internship in one of Edelman‘s U.S. offices. For a broke college kid, that’s pretty much the [...]

During the past week, I’ve been in San Diego for the PRSSA National Conference. It was an incredible week of catching up with my fellow students, learning and professional development. One of the great pieces out there that include a recap from both the PRSSA and PRSA Conference is from the San Diego News Network, [...]

The past couple of weeks have been pretty hectic as I’ve been prepping for the PRSSA National Conference in San Diego. I fly out tomorrow and will be there for the next week. Yep, I’m missing that much class to join 1,000 other PRSSA members for a couple of days of professional development, workshops and [...]

Below is a guest post from Sarah Siewert, an MSU alumna who is now one year out of college. She is a PR professional working for the Michigan Fitness Foundation, programming chair for the PRSA New Professionals section and board member for CMPRSA. Yes, she is pretty awesome. Make sure to check out her blog [...]

While I was finishing up my internship with Edelman Digital in Chicago, I hopped up three floors to Ketchum’s Chicago office to interview Ron Culp. Ron is a model citizen in the public relations industry and a mentor to many. He currently leads Ketchum’s North American corporate practice and is a partner with the firm. [...]

Last week, I packed my bags and took some time off work to attend a retreat for the newly elected for the PRSSA National Committee. Besides learning so much and getting close to nine other people I’ll be working with during the next year, I also learned an important lesson. Getting to know people in [...]