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	<title>PR Start by Nick Lucido &#187; pr open mic</title>
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	<description>How to start in the public relations industry.</description>
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		<title>Why and How to Blog</title>
		<link>http://www.pr-start.com/2008/12/23/why-and-how-to-blog/</link>
		<comments>http://www.pr-start.com/2008/12/23/why-and-how-to-blog/#comments</comments>
		<pubDate>Tue, 23 Dec 2008 11:21:07 +0000</pubDate>
		<dc:creator>Nick Lucido</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[20 something bloggers]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[brazen careerist]]></category>
		<category><![CDATA[chris brogan]]></category>
		<category><![CDATA[copy editing]]></category>
		<category><![CDATA[new blogs]]></category>
		<category><![CDATA[personal branding]]></category>
		<category><![CDATA[pr open mic]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[seo]]></category>
		<category><![CDATA[social networking]]></category>
		<category><![CDATA[student]]></category>
		<category><![CDATA[why blog]]></category>
		<category><![CDATA[wordpress]]></category>

		<guid isPermaLink="false">http://nicklucido.wordpress.com/?p=134</guid>
		<description><![CDATA[To blog or not to blog. I&#8217;ve seen a lot of other bloggers discuss why they blog, and I want to chip in my own two cents. I blog simply because I want to help other students like me. While I try to provide my own perspective on things, I like sharing what I learn. [...]]]></description>
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<p>To blog or not to blog. I&#8217;ve seen a lot of other bloggers discuss why they blog, and I want to chip in my own two cents.</p>
<p>I blog simply because I want to help other students like me. While I try to provide my own perspective on things, I like sharing what I learn. I also like learning from other people &#8211; students, professionals and everyone in between.</p>
<p>If you&#8217;re looking to start a blog, here are some basic tips:</p>
<ul>
<li>Use wordpress.com. It&#8217;s free, easy and all around awesome. You can see how many people are looking at your blog, where your blog is being passed around, and a couple other useful pieces of information. Honestly, it&#8217;s cool to see how many people look at your blog, but also can be depressing. Don&#8217;t let it consume you!</li>
<li>Name your blog. What&#8217;s your personal brand? It should apply to your blog. Make sure it&#8217;s SEO (search engine optimization) friendly.</li>
<li>Think about what you want to blog about. It doesn&#8217;t need to advance yourself or your career, but find that niche that you can write about. <a href="http://www.edelmandigital.com/blog/2008/12/in_2008_two_contrarians_showed.html">Here</a> is a post talking about finding a successful niche.</li>
<li>Get involved with social media. Haven&#8217;t you heard me say this enough? Read other blogs, like a lot of other blogs, and start commenting on their blogs. Then get yours going. Start on <a href="http://www.alltop.com">Alltop.com</a> and work your way around to find blogs that will actually help you out.</li>
<li>Once you start blogging, it wouldn&#8217;t hurt to hire a copy editor. I hate when something slips through my young and inexperienced eyes, so I have a couple &#8220;lucky&#8221; people that get to check over my posts. Go Becky and Christina! They rock, but they don&#8217;t have their own blog (yet).</li>
<li>Proof your work.</li>
<li>Find communities to interact with. I found homes with <a href="http://www.propenmic.org">PR Open Mic</a>, <a href="http://www.brazencareerist.com">Brazen Careerist</a> and <a href="http://www.20somethings.ning.com">20 Something Bloggers</a>. Just remember that it takes a lot of time to build relationships in each community.</li>
<li>Did I mention to proof your work?</li>
<li>Are your ideas new and fresh? Keep on top of new trends and ideas in order to separate your blog from the rest. Hopefully mine doesn&#8217;t poop out too much &#8211; that&#8217;s what you&#8217;re reading it, right?</li>
<li>Keep the party going. Try and post at least once per week. At the very least, keep on <a href="http://www.twitter.com">Tweeting</a> and sharing to build credibility.</li>
</ul>
<p>If you don&#8217;t like my ideas, here are some great posts on how to start a blog. They&#8217;re pros.</p>
<ul>
<li>One of my favorite <a href="http://blog.penelopetrunk.com/2006/11/10/the-easiest-instructions-for-how-to-start-a-blog/">posts</a> from Penelope Trunk shows how to start a blog.. on her blog.</li>
<li><a href="http://www.chrisbrogan.com/guest-post-what-bloggers-can-learn-from-journalists/">Guest post</a> on Chris Brogan&#8217;s site pointing out what bloggers are doing poorly and how they can learn from professional journalists.</li>
<li>Scratch that. CB has a whole section on how to blog <a href="http://www.chrisbrogan.com/my-best-advice-about-blogging/">here</a>.</li>
<li><a href="http://www.socialmediaexplorer.com/2008/12/05/10-promotional-mistakes-of-new-bloggers/">Here</a> is what you don&#8217;t want to do as a new blogger from Jason Falls.</li>
<li>For more tips on writing in a niche, check out Coppyblogger&#8217;s post <a href="http://www.copyblogger.com/why-read-your-blog/">here</a>.</li>
<li>A <a href="http://rohitbhargava.typepad.com/weblog/2008/10/how-to-launch-a.html">great guide</a> on making your blog successful in 90 days from the Influential Marketing Blog.</li>
</ul>
<p>So, whether you are an public relations student, a seasoned PR professional, an engineer, a mom or even a regular Joe, think about starting a blog. Clearly define what the blog is for, and start interacting. But don&#8217;t start a blog just to start a blog.</p>
<p>I&#8217;ve been surprised how much I&#8217;ve learned since entering the blogosphere. You can do it too. Honestly.</p>
<p>So what have you learned to be best practices since starting a blog? How do you find your nitch? If you have a new blog, post a comment &#8211; I would love to check it out.</p>

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