PR Start by Nick Lucido
How to start in the public relations industry.
March 5, 2009
How to Write a Communication Plan
During a recent MSU PRSSA meeting, Kelly Rossman-McKinney, CEO of Rossman PR, came in to talk about how to write a communication plan and important principles to execute the plan. Personally, it was extremely helpful and it served as a reminder that we are in a completely strategic field. Doing something just to do it [...]
