PR Start by Nick Lucido

If you’ve ever had a negative internship experience, have you ever wondered why it was so negative? Was it entirely your employer’s fault you didn’t get the experience you were looking for?
I wrote a post last year about an ad agency intern who quit her internship because she was having a bad experience. While a [...]

As a college student, I’ll be the first one to admit that – occasionally – I take the education I’m earning for granted . Like my peers, I sometimes have the attitude that some classes I’ve taken probably won’t help me in the long run. Or at least that’s how we justify it. But how [...]

Though I don’t consider myself a lucky person, I really landed the jackpot nearly one year ago when I applied for and received the Daniel J. Edelman/PRSSA award. The award contains a monetary scholarship as well as a three-month internship in one of Edelman’s U.S. offices. For a broke college kid, that’s pretty much the [...]

The other day, a good friend of mine sent me a link to a post by Meg Roberts on how her online presence has changed since she became a professional. This really struck a chord with me, as I transitioned to a full time intern at a public relations agency during the end of May.
Because [...]

This morning as I was going through my e-mail inbox at work, I happened to see this article on an intern who resigned from her company. Basically, Jenavi Kasper worked at an advertising agency in Phoenix for three weeks and quit because she had higher expectations for working there. I’m not kidding. I recommend checking [...]

As I continue to transition in my new position with Edelman, one thing I’m already finding is I don’t have as much time in the day to peruse news articles and share them via Twitter, Friendfeed, etc. Trust me, I know this is a good thing. Technically, this is my first 40-hour per week gig; [...]

If I asked you who to define what a leader is, how would you do it? Would you say it’s the person in the corner office leading your company? Would you say it’s a member of a professional organization you’re involved with? Would you say it’s an intern in your company?
When I think of what [...]

One thing I see more and more often is students who use different social networks for different reasons. For example, using Facebook for a crazy college lifestyle and keeping a professional blog. To me, it doesn’t make sense. Here’s why.
You’re findable
Even if you’ve changed your name on Facebook or use some kind of alter ego [...]

Last week, I wrote a post on how to master the career fair. Doing all that stuff is a good idea, but there’s more to it than just what happens after the career fair, especially in today’s economy.
One thing students tend to forget about the public relations industry is that agencies and corporations rarely hire [...]

It’s career fair season. MSU PRSSA is hosting our second annual PR Links event – a career fair and reception for members and professionals to connect with each other. Not only is this a great way to find jobs and internships, but this is awesome practice for future public relations professionals. Keep in mind that [...]