PR Start by Nick Lucido
10 Ways a Sales Job Will Help You in PR
I’ve been working for the past three years at The State News, Michigan State University’s newspaper. It’s a particularly interesting time to be at a newspaper, especially with a public relations background, but I’ve found that the skill sets in a sales job translate well into a public relations job.
Here are 10 ways you can [...]
How to Write a Communication Plan
During a recent MSU PRSSA meeting, Kelly Rossman-McKinney, CEO of Rossman PR, came in to talk about how to write a communication plan and important principles to execute the plan. Personally, it was extremely helpful and it served as a reminder that we are in a completely strategic field. Doing something just to do it [...]
A New Generation
Update: As I’m writing this, CNN projects Obama as winner of the 2008 Presidential Election.
This evening, I was inspired to write a blog post from two speakers at our PRSSA Chapter meeting. Kelly Rossman-McKinney of the Rossman Group and Daniel Bergman of the College of Communication Arts & Sciences at MSU spoke to our [...]
