PR Start by Nick Lucido

How to start in the public relations industry.
October 5, 2009

Starting The Job Search? Think Again

Posted by : nicklucido

Though it sounds brash, I think it’s the wrong mindset to “officially” start the job search. Sure, you can sit down and think, apply for things and make a plan. But let me ask you a question: Shouldn’t you always be on the job search?
In some fields, “starting” a job search is the traditional way to [...]


August 4, 2009

Stop With The Rules

Posted by : nicklucido
Filed under : Internships, Social Media

Lately, it seems everyone is looking for black and white rules when it comes to students and recent graduates trying to use social media in the job search. As such, a ton of advice is being thrown around online, both good and bad. I’m not going to link to any specific post, but I think [...]


January 10, 2009

Fresh Start

Posted by : Nick Lucido

I’ve been blogging about being a public relations student at MSU since August and I’m hooked. I’m learning a lot, and I hope channeling what I learn is helping you, too.
So, as I sit here in my “New Media Drivers License” class taught by Derek Mehraban, CEO of Ingenex Digital, I wanted to give my [...]


December 23, 2008

Why and How to Blog

Posted by : Nick Lucido
Filed under : Social Media

To blog or not to blog. I’ve seen a lot of other bloggers discuss why they blog, and I want to chip in my own two cents.
I blog simply because I want to help other students like me. While I try to provide my own perspective on things, I like sharing what I learn. I [...]


October 23, 2008

Ghostwriting Executive Blogs

Posted by : Nick Lucido
Filed under : Social Media

Following the social media workshop our PRSSA Chapter hosted last week, we briefly talked about the voice behind corporate blogs. The question then became who really is writing the CEO’s blog? Is it really the head of the company? Or is the blog ghostwritten?
I’ll tell you what it shouldn’t be.
Social media provides the unique opportunity [...]


About This Blog

My name is Nick Lucido and I am a public relations student at Michigan State University. For the past three years, I have been active in the PR industry with internships and PRSSA. I hope to share what I learn with you.

I also manage the PRSSA Blog and post weekly. Check it out at prssa.org/blog.

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