PR Start by Nick Lucido

How to start in the public relations industry.
July 4, 2010

Bookmarks for May 28th through July 4th

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Filed under : Bookmarks

These are my links for May 28th through July 4th: 5 Objectives for Social Media Measurement | Brass Tack Thinking – Though I’m kind of getting bored with posts on social media measurement, mostly because everyone agrees we need it but no one knows how to do it, Amber describes some pretty thoughtful ways to [...]

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May 10, 2010

Bookmarks for March 21st through April 27th

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Filed under : Bookmarks

These are my links for March 21st through April 27th: Good Mom / Bad Mom | Little angels and devils with Jenny Lawson and Mindy Sterba | MomHouston.com – Read, read again, and don’t ever do this. This is just an embarrassing example of awful blogger relations. HOW TO: Add Blogger Outreach to Your PR [...]

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March 1, 2010

Bookmarks for February 24th through February 28th

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Filed under : Bookmarks

These are my links for February 24th through February 28th: The New News Landscape: Rise of the Internet – Pew Research Center – Though this is nothing new, Pew provides great data about the way we get our news. I particularly enjoyed the mobile and social media sections. Either way, the report is worth reading. [...]

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February 9, 2010

Bookmarks for December 28th through February 7th

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Filed under : Bookmarks

These are my links for December 28th through February 7th: Toyota Recall: A PR Crisis? – It’s good to see another side of this story. Truth be told. I’m sure the numbers will show this is a serious crisis for the company. However, what are they doing wrong? What are they doing right? I’m planning [...]

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December 27, 2009

Bookmarks for December 3rd through December 27th

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Filed under : Bookmarks

These are my links for December 3rd through December 27th: Being a Public Relations Mentor – This post from Tressa talks about what it takes to actually be a mentor. It’s important to know that mentors don’t have to be seasoned professionals — we all can be mentors to each other. 2009 In Retrospect: Ten [...]

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December 1, 2009

Bookmarks for November 22nd through December 1st

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Filed under : Bookmarks

These are my links for November 22nd through December 1st: Does Social Networking Threaten Journalistic Integrity – Shannon’s post delves into the murky waters of social media ethics in terms of journalism. The post talks about the L.A. Times social media policy for its reporters and the implications of this policy. It’s interesting because this [...]

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November 18, 2009

Bookmarks for November 11th through November 18th

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Filed under : Bookmarks

These are my links for November 11th through November 18th: The 7 Harsh Realities of Social Media Marketing | Copyblogger – I love this post for a lot of reasons, but mostly because it says what no one else will. This is a great read for those just dipping their toes in the social media [...]

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October 28, 2009

Bookmarks for October 23rd through October 28th

Posted by : Nick Lucido
Filed under : Bookmarks

These are my links for October 23rd through October 28th: How to Find a Public Relations Mentor « – Sara gives some great advice on finding and maintaining a mentorship. We talked about this on the PRSSA Blog recently, so it was great to see her take on it and why she thinking finding a [...]

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October 23, 2009

Bookmarks for September 30th through October 23rd

Posted by : Nick Lucido
Filed under : Bookmarks

These are my links for September 30th through October 23rd: School board considers spending 100K for PR employee – There’s an interesting discussion here on whether or not public relations employees can be considered revenue increasing employees. Definitely worth a read to understand both sides of the argument. It could be helpful for other PR [...]

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September 25, 2009

Bookmarks for September 15th through September 25th

Posted by : Nick Lucido
Filed under : Bookmarks

These are my links for September 15th through September 21st: A Step Ahead » Blog Archive » Should interns be required to fetch coffee? – This is Rachel’s response to the story about the intern who didn’t want to get coffee. Though she doesn’t have a black and white opinion, she does raise some interesting [...]

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About This Blog

My name is Nick Lucido and I am a public relations student at Michigan State University. For the past three years, I have been active in the PR industry with internships and PRSSA. I hope to share what I learn with you.

I also manage the PRSSA Blog and post weekly. Check it out at prssa.org/blog.

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