PR Start by Nick Lucido

I saw something today I never thought I would ever see. Check this out:

Yes, I bought some words. AdWords, that is. This is how Google makes a lot of money. Because I work in sales at The State News, I recognize the huge value in this product. AdWords isn’t intrusive – it simply shows up [...]

In the past couple of weeks, I’ve heard a trend from multiple recruiters and professionals concerning what they look for in a prospective employee. More than just having internships, demonstrating the right skill sets and showing a professional attitude, it’s important to remember the difference between strategy and tactics. In your own career, you can [...]

As if I don’t read enough I did some searching around for some new reads. I think that subscribing to a bunch of PR (or whatever industry you’re looking at when you graduate or currently work in) is great, but finding content that is related to your industry is just as beneficial.
Here’s what I came [...]

Sometimes, I imagine my life without Google. And then I realize how dependent I am on Google – if it’s going down I’m going down with it. As students, Google really does make our lives easier. Literally everything is at our finger tips and we should know how to maximize usage on their products to [...]

I don’t remember exactly how I came across this Web site, but I did last night. It’s called PR Watch and it is run by the Center for Media and Democracy. Here’s how they describe their organization:
“The nonprofit Center for Media and Democracy strengthens participatory democracy by investigating and exposing public relations spin and propaganda, [...]

A couple of weeks ago, Rachel Esterline sent out an idea on Twitter she had about a PR book club. I’ll be quite honest – I need to read more books. I read books for class (most of the time), subscribe to way too much on Google Reader to feed my news junkiness and make [...]

I’ve been blogging about being a public relations student at MSU since August and I’m hooked. I’m learning a lot, and I hope channeling what I learn is helping you, too.
So, as I sit here in my “New Media Drivers License” class taught by Derek Mehraban, CEO of Ingenex Digital, I wanted to give my [...]

If you had to leave work early today, could you leave and know that your stuff would be taken care of? What if you had to take tomorrow off, too? What if you went on a world cruise and took a week off? A month?
For the next two weeks, I’m going to be multitasking like [...]

For me, 2009 is going to be a year of breaking down the walls. I’m talking about changing the traditional college paradigm that has resulted from the increasingly competitive job market. 

More then ever, students are pushing themselves through difficult curriculums, taking on leadership positions in student organizations and getting a job or two. The days [...]