PR Start by Nick Lucido

I’ve seen a lot of posts going around about social media in 2009, specifically ones from Brian Solis, Shannon Paul and Todd Defren. Check them out – those are some pretty solid posts. So in anticipation of the new year, I wanted to write about what I think is going on in public relations in [...]

To blog or not to blog. I’ve seen a lot of other bloggers discuss why they blog, and I want to chip in my own two cents. I blog simply because I want to help other students like me. While I try to provide my own perspective on things, I like sharing what I learn. [...]

This post is coming to you from a guy with experience in sales, but what I learned in that position can be applied to every industry. Goals are an important part of any job. Setting goals, working to achieve them and eventually accomplishment is a three-part cycle that will help guide you to success. Here [...]

Back in my freshmen year, I served on our PRSSA Chapter’s committee to host a regional activity. This was the first event (of many) that triggered my passion for the public relations industry. We had some great sessions and I learned a lot. But if I can remember anything, it was Rhoda Weiss’ keynote address [...]

I had coffee with some of the leadership from our PRSSA Chapter at MSU, including our professional advisors. Russ White from MSU University Relations, Kelly Rossman-McKinney of the Rossman Group and Jennifer Holton of the Michigan Department of Agriculture all gave their input on how we can make our students more prepared. The three of [...]

Living in East Lansing for around two and a half years, I have always sensed a bit of tension between the people who “live” in East Lansing and the students who are “just here.” It’s true that most students are here temporarily, but that doesn’t mean we should be ignored. I just finished reading through [...]

Robert Fulghum wrote a book entitled “All I Really Need to Know I Learned in Kindergarten. Check out his Web site here. Back in junior high, I had monthly visits to the orthodontist. In his office, I saw a poster that read “all I really need to know I learned in kindergarten.” Despite the horror [...]